This is a section that you should spend a lot of time reflecting and researching on.
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It also discusses how your non-profit will interact with other parties. The market plan provides a survey of the environment of the non-profit. Your market plan is a very important section. For all of these questions, what data is available?.What is a realistic set of goals? 1 month? 6 months? 1 year? 3 years?.What will an average day look like at the non-profit?.What is your organization’s “value driver”? Or, how is the non-profit unique?.What is the cost-benefit of certain solutions versus others?.How will the non-profit work to solve the problem?.What is the problem that your non-profit is working to solve?.Here are some questions that you can consider. It will evaluate the programs at a “day to day” level and on a longer-term scale. It can also be called the “Product” or “Services” Section. This next section discusses the programs that your non-profit will operate.
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You can think of it as the biography section. The next section tells your reader more about your organization, its history, and who is involved. So, you want to make sure that it covers everything important clearly. If parties are rushed for time, they may skip the rest of the business plan and just read the executive summary. An executive summary is usually no more than 1-2 pages. In effect, it is the summary of the business plan, covering your mission, the problem to be solved, and the implementation plans. You can think of the Executive Summary as the middle ground between the Mission Statement and the Business Plan. Executive SummaryĪfter the cover page and table of contents, the Executive Summary is the first part of your Business Plan. Here’s what a standard business plan looks like and what’s in each section. It’s broken down into different sections covering different topics. What does a Business Plan Look Like?Ī business plan can be as short as a few pages or as long as 50 pages, depending on the size and type of non-profit. A business plan shows other parties that you mean business (pun intended). This includes donors and volunteers, but it also includes banks, businesses, partners, board members, and the like. Likewise, the parties that will be involved with your non-profit will want to see your business plan.
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In fact, 12% of non-profits don’t even make it to the 5-year mark, according to the National Center of Charitable Statistics. A non-profit can’t be “winging it” if it wants to succeed. In addition, thinking through goals, potential problems, and solutions will help an organization succeed. A well-written business plan helps me complete your application faster, which can mean the difference between getting tax-exempt status in a few months as opposed to a few years. You need a plan for how you are going to do everything before the IRS can grant you tax-exempt status, and the IRS’s application can be complicated. To gain tax-exempt status from the Internal Revenue Service (IRS), I will need to fill out an application that asks for every detail regarding your organization, including details on your mission statement, the board of directors, staff, fundraising activities, and sources of revenue. Why is a Business Plan Important?Ī well-thought-out plan is important for any organization, no matter how small. In the business and marketing plan, all the details of your non-profit plan can be fully flushed out. Now it’s time to create the plan to carry out that mission statement and turn your passion into results. What does a Business Plan Look Like? 2.1.